How Scooter Braun is steering Sydney Sweeney's career

Sydney Sweeney's media mogul boyfriend Scooter Braun is reportedly becoming a major influence on the blonde bombshell's career.

How Scooter Braun is steering Sydney Sweeney's career

TL;DR

  • Scooter Braun reportedly influenced Sydney Sweeney's decision to sign with CAA agent Kevin Huvane.
  • Sweeney recently parted ways with her public relations team of a decade, ImPRint PR.
  • ImPRint PR was reportedly frustrated with Sweeney's lack of adherence to their advice, citing a choice of attire at a Variety event.
  • Sweeney has recently leaned into her sex symbol status, launching a lingerie brand and making provocative public appearances.
  • Braun and Sweeney are currently in Italy for the Venice Film Festival, where she has continued to make bold fashion statements.
  • The couple has been romantically linked since September 2025 and Braun has spoken positively about Sweeney.
  • Sweeney has upcoming projects including a sequel to 'The Housemaid,' the sci-fi film 'Gundam,' and an 'erotic' retelling of 'Sleepy Hollow.'